
Unracked: Paddleboarding with Jenna Fallon
Jenna Fallon – Digital Director Jenna loves to stand-up paddle. “Every moment in the sunshine makes me do a happy dance.” And she makes it a point – even living in the rainy Pacific Northwest – to do her SUP and sun inspired happy dancing as often as possible. But she does have a day job. Jenna is our Digital Director. “I manage the yakima.com user experience. My job is to help consumers find what they need on our website to create their first-ever roof rack system by setting up the online process that helps you figure out how to find the right one for your car as simply and easily as possible.” But when she gets the time, she loads up her husband, their kids