Take More Friends. Bring Back More Stories.

Press Releases

Velospeak.com – Featuring ShowCase 15 – February 6, 2017

The record snowfall recorded at Mammoth Mountain this winter has given me the opportunity to ski often, and thus the opportunity to spend plenty of quality time with the Showcase 15 cargo box from Yakima. For a skier, a cargo box is a necessity, as hauling around skis and ski boots is a space eating chore. Being able to safely and easily carry this equipment on the roof of your car or wagon is definitely the way to go. Wet and dirty equipment can easily stow out of harm’s way, and away from luggage and groceries, or whatever else you might carry in the back or in the trunk. The Showcase 15 from Yakima is part of the top tier collection,…

Read Release

GearInstitute.com – Featuring FourTimer – February 2017

To conduct this thorough test of hitch mounted, tray style bike racks, Test Director Cameron Martindell rotated the racks among his testers which included road cyclists, mountain bikers and casual cruisers. These racks also went on long road trips from Boulder, CO to Maine, Arizona, California, Oregon and Washington State to discover their greatest strengths and weaknesses. The racks were tested on six criteria including Setup, Stability, Ease of Use, Versatility, and Features… Yakima FourTimer The Yakima FourTimer is a convertible four- to two-bike, frame hook, tow hitch mounted tray rack with a number of adjustable points for various bike types. Read Full Post

Read Release

OutsideOnline.com – Featuring ShowCase 15 – January 24, 2017

A decade ago, I’d have scoffed at the suggestion that fitting everything we needed for road life into a 23-foot travel trailer would be tricky. Back then, my wife Jen and I embarked on all manner of western adventures in a 1998 Volkswagen Golf, stuffed to the gills. How hard could it be to fit all our stuff into a setup that, along with a pickup, measures nearly 40 feet long? But we’re somehow able to fit it all, thanks to some deliberate pruning—and a few carefully chosen accessories. Yakima Showcase 15 For extra storage and organization, we added crossbars on the roof and a Yakima Showcase 15 cargo box. I’ve used a lot of roof boxes through the years, and this…

Read Release

BestProducts.com – Featuring FatCat 6, PowderHound 4, and WB300 – January 19, 2017

So you’ve invested stacks of your hard-earned money and hours of your precious time into choosing a pair of skis or a snowboard that’s going to turn you into a professional. But now you’re stuck folding down the backseat of your car, positioning everything oh so perfectly, and piling passengers in like an overcrowded subway car. And when it’s all said and done, you’re left with a puddle of murky water in your ride. Avoid all of these hassles by carrying your ski gear in one of these lockable racks next time you head to the mountains. Yakima’s most affordable ski rack is perfectly capable of hauling up to four pairs of skis or two snowboards en route to the…

Read Release

Bicycling.About.com – Featuring HighRoller, SwingDaddy and BikerBar – December 28, 2016

                    Driving a bike to the starting line, trailhead, or park is a hassle without the right bike rack. The latest generation of racks are engineered to make moving your bike a cinch—you just need to pick the right one for your cycling lifestyle… Best Do-It-All Roof Rack: Yakima HighRoller Yakima’s flagship roof rack is strong and versatile enough to carry just about any bike in your garage, from the full-suspension downhill ride to the carbon-fiber road rig, to Junior’s first mountain bike. Best of all, the rack holds your bike by its front tire, not the frame, so there’s no need to take it off for transport, as well as…

Read Release

SGBOnline.com – Featuring Yakima – December 19, 2016

This trio of tent manufacturers will make campgrounds look a lot different in the coming years. At Tentsile, Founder Alex Shirley’s original inspiration for “treehouse tents” came at six years old — mixing a concern for the destruction of the Amazonian rainforest with a fascination with “Star Wars, Return of the Jedi.” Also uplifting the camping market is a surge of vehicle rooftop tents, in part responding to the “van life” trend — home is where you park — and the desire to more easily camp on the go. Tepui Tent and Yakima are breaking ground with tents that are light yet strong and stable, with easy and fast set-ups. Read Full Post

Read Release

FieldandStream.com – Featuring JayLow – December 15, 2016

It was 5:45 .a.m. in Yucca Village, N.C. We were on the last leg of a long drive—Long Island to the Southern Outer Banks—making one more stop to fuel up before catching a ferry out to South Core Island. The TV behind the counter was broadcasting local weather. Hard rain and gusts of wind at up to 50 miles an hour. We were about to spend the next three days camping on Cape Lookout, catching red drum, flounder, and bluefish off the beach, from kayaks, and trying to sleep in tents. Dark clouds coming in from the ocean popped the white ferry terminal in stark relief as we pulled up to the dock. The deckhands moved quickly, glancing at the…

Read Release

ActiveGearReview.com – Featuring TubeTop – December 2016

If you happen to have a modern mountain bike with a top tube that’s not level, hanging your bike on a hitch mounted rack is nearly impossible.  This does not mean that you have to go out and sell your rack for spare parts, but you need to take a look at the Yakima Tubetop accessory. This Yakima Tubetop accessory attaches to your seatpost and stem for your handlebars.  When attached to post and stem, this makes for a straight and level tube/bar that fits nicely on hanging hitch mounted bike rack.  To fit various bike sizes and shapes, the Tubetop is adjustable and can fit sizes from small to XL frames.  To ensure the Tubetop stays in place, there…

Read Release

SingleTracks.com – Featuring ShowCase 15 – December 13, 2016

The Yakima Showcase is a new cargo box from Yakima designed to haul extra gear for your mountain bike road trips. It’s easy to install, simple to operate, and looks great too. I’ve been testing the Showcase 15 which offers 15 cubic feet of storage space. This is basically enough to fit 4 to 5 stuffed duffel bags and backpacks. On one trip I managed to fit two bags plus a whole bike with wheels inside the box, though this probably isn’t what Yakima had in mind when they designed this product. Yakima says skis and snowboards up to 190cm in length can fit inside, if you’re into that sort of thing. Camping gear fits well too, especially squishy stuff like…

Read Release

Mademan.com – Featuring ShowCase 20 Anthracite – December 6, 2016

Do you have any thrill-seekers in your life? You know, the guy who likes to keep the stoke going all year long with adventure after adventure. Whether carving the first tracks on the mountain in the winter or ripping down single track in the summer, he’s got to have the gear to get things done. This stuff is it. Yakima Showcase 20 Anthracite: The Yakima showcase is a sleek and aerodynamic overhead bin that will fit easily on most crossovers and SUVs. It is also large enough to carry up to six snowboards, so you can drive to your destination in comfort with your gear securely tucked away overhead. Read Full Post

Read Release

bestproducts.com – Featuring FatCat 4 – December 6, 2016

Yakima Fat Cat 4 Ski and Snowboard Rack Tired of cramming skis and boards in your car, only to have them drip mucky water all over? This ski rack mounts to your roof’s crossbars and holds up to four pairs of skis or two snowboards. We love how its sleek, low-profile design is aerodynamic and whistle-free. And it has a secure locking mechanism, so you can sleep easy knowing your gear is safe outside. Read Full Post

Read Release

The Manual – Featuring LiteRider – December 6, 2016

If you were really fortunate, you were raised by a mom who believed in spending time in the wilderness. Whether you’re shopping for a trail running bride or alpine climbing mom, finding a good outdoors specific gift can be hard – shopping for the woman gearhead can be harder than anyone on your list. We’ve done the legwork for you this year though, and had our wives and girlfriends put all of these pieces of gear through the wringer, so you can be sure you’re getting the best for your lady adventurer. Yakima LiteRider Rack For the road cyclists or triathletes on your list, the LiteRider is an essential. Featuring an easy fit to your car, extra cushion for bike…

Read Release

outsideonline.com – Featuring StreamLine System, LoadWarrior and SkyBox 18 Carbonite – November 30, 2016

Want to give up on being stationary and move onto the road? Living in your car can be as simple as finding a quiet place to park, but with these tips from veteran road warriors, you can be comfortable and safe while visiting places you never thought you’d see… The easiest way to increase your storage space is by adding a roof rack to your rig. We’ve been using Yakima’s recently updated StreamLine System. We love it for its compatibility (the company custom-designed brackets for almost every vehicle dating back 35 years), easy installation (adding the Base Rack System to the naked roof of my 1995 Pathfinder took less than two hours and was doable solo), and for the wide…

Read Release

gearjunkie.com – Cyber Monday: Best Outdoor Gear Deals – November 28, 2016

Today, Cyber Monday, is the day the Internet gives you its best deals of the year. These are our top picks, which we’ll update through the day. Yakima Racks, Boxes, And Accessories: 20% Off Haul your bike, kayak, skis, or snowboard with all sorts of Yakima goodies. REI offers 20 percent off all things Yakima for Cyber Monday. Read Full Post

Read Release

blueridgeoutdoors.com – 9 Amazing Deals on Outdoor Gear for Cyber Monday 2016 – November 28, 2016

According to Adobe Digital Insights, shoppers are expected to spend $3.36 billion today, making it the biggest online shopping day in history. If you opted out of the Black Friday madness in favor of a little slice of outdoor heaven, you can still take part in some of the best deals of the year from the comfort of the your home, office, or Wifi-equipped adventure rig. Check out this list for 9 of the best Cyber Monday deals and steals from around the interwebs. 3. Need a bike, ski, or snowboard rack? REI is offering 20 percent off all Yakima Products! Read Full Post

Read Release

BestProducts.com – Featuring FatCat 4 – November 1, 2016

  This holiday season, spread your love for exercise and nature with our top outdoor and fitness gifts. Yakima Fat Cat 4 Ski and Snowboard Rack Tired of cramming skis and boards in your car, only to have them drip mucky water all over? This ski rack mounts to your roof crossbars and holds up to four pair of skis or two snowboards. We love how its sleek, low-profile design is aerodynamic and whistle-free. And it has a secure locking mechanism, so you can sleep easy knowing your gear is safe outside. Read Full Post

Read Release

TruckingTimes.com – Featuring SkyRise – November 15, 2016

Yakima Expands Product Offerings with Roof Top Tent and Awning Yakima Products, Inc. is further meeting the needs of its consumers in Spring 2017 with its first camping collection, which includes the SkyRise roof top tent and the SlimShady awning. Yakima is also launching two new, RV- approved racks, the LongHaul and RoadTrip. “We’re very excited to be expanding our product offering to the camping category, which provides an ‘around the vehicle’ experience that consumers are looking for. We’re excited to be meeting their needs with this new camping line,” said Joel Grabenstein, Yakima Category Director. Read Full Post

Read Release

PopularMechanics.com – Featuring SkyRise – November 9, 2016

SEMA 2016 PM Editor’s Choice Awards There’s never been a better time to be a car or truck enthusiast, as vehicle add-ons and customizations are endless… Yakima SkyRise Rooftop Tent Yakima is jumping into the fast growing rooftop tent category with the Yakima SkyRise. Unlike most rooftop tents, the SkyRise can be installed tool free, and is pounds lighter than the competition. Available in a two or three person size, the SkyRise includes a built-in mattress, and the entire tent is deployed in seconds by unfolding it and extending the ladder. Read Full Post

Read Release

SnowIndustryNews.com – Yakima Teams Up with “Locally” to Further Empower Local Retailers – November 9, 2016

Yakima Products, Inc., the innovation leader in vehicle racks and cargo solutions, has partnered with Locally, an online-to-offline commerce platform that supports local retailers by guiding consumers to their favorite local dealers with the desired Yakima products in stock. Locally makes local merchandise visible and actionable to nearby online shoppers across a platform of tools for brands and retailers. Locally broadcasts inventory from hundreds of retailers in nearly 450 cities in the US and Canada, and partners with a quickly growing roster of brands in the outdoor, run, fish, sporting goods, bike, baby, automotive, and ski and snow industries. Read Full Post

Read Release

InsideOutdoor.com – Yakima Teams Up with Locally – November 8, 2016

Yakima Products has partnered with online-to-offline commerce platform Locally, which supports local retailers by guiding online consumers to a local dealers with the desired Yakima products in stock. Currently, Locally features more than 250 Yakima products, from base racks and cargo boxes to bike, boat and ski mounts. Consumers can do their research online, and then find a local retailer to complete their transaction. This enables customers to both support their community and to get expert in-person assistance. Yakima launched Locally’s Dealer Locator this summer, which allows shoppers to browse a participating store’s in-stock Yakima selection. Yakima’s phase 2, which debuted on November 1, includes a new Locally powered Product Locator installed on every Yakima product page. This feature enables…

Read Release

OutdoorIndustry.org – Yakima Teams Up with Locally to Further Empower Local Retailers – November 7, 2016

Yakima Products, Inc., the innovation leader in vehicle racks and cargo solutions, has partnered with Locally, an online-to-offline commerce platform that supports local retailers by guiding consumers to their favorite local dealers with the desired Yakima products in stock. “We love that Locally supports both our consumers and our brick and mortar retailers.  It brings together the best of both worlds for our consumers – blending our unparalleled online vehicle customization tool plus the convenience of the 24/7 online experience with the hands-on help and support from local retailers,” said Jason McGibbon, Vice President of Sales at Yakima. “For our retail partners, Locally enables them to have a wider-reaching online presence, and to reach their local customers. Overall, it’s a…

Read Release

SNEWSNet.com – Yakima Teams Up with Locally to Further Empower Local Retailers – November 7, 2016

Yakima Products, Inc., the innovation leader in vehicle racks and cargo solutions, has partnered with Locally, an online-to-offline commerce platform that supports local retailers by guiding consumers to their favorite local dealers with the desired Yakima products in stock. “We love that Locally supports both our consumers and our brick and mortar retailers.  It brings together the best of both worlds for our consumers – blending our unparalleled online vehicle customization tool plus the convenience of the 24/7 online experience with the hands-on help and support from local retailers,” said Jason McGibbon, Vice President of Sales at Yakima. “For our retail partners, Locally enables them to have a wider-reaching online presence, and to reach their local customers. Overall, it’s a…

Read Release

SGBOnline.com – Yakima Partners with Locally – November 7, 2016

Yakima Products Inc., a vehicle racks and cargo solutions company, has partnered with Locally, an online-to-offline commerce platform that supports local retailers by guiding consumers to local dealers with the desired Yakima products in stock. “We love that Locally supports both our consumers and our brick-and-mortar retailers. It brings together the best of both worlds for our consumers – blending our unparalleled online vehicle customization tool plus the convenience of the 24/7 online experience with the hands-on help and support from local retailers,” said Jason McGibbon, VP of sales at Yakima. “For our retail partners, Locally enables them to have a wider-reaching online presence, and to reach their local customers.” Read Full Post

Read Release

SGBOnline.com – Featuring SkyRise – November 3, 2016

As younger adventurers flock to trailers and RVs to make their lives mobile, outdoor brands eye a slice of the market. Winnebago Joins Outdoor Retailer “Winnebago’s senior managers came to visit us and I asked them, ‘have you ever heard of the Outdoor Retailer show?’ And they said no,” Dempsey said. “I took them on a walk through the show and they were absolutely floored.” In 2014, Winnebago exhibited in a small area between the north entrance to the Salt Palace Convention Center and the New Exhibitor Pavilion. It has since expanded the space twice, and this past year debuted a concept adventure vehicle marketed toward the outdoor crowd… Whether Outdoor Retailer’s active lifestyle brands reciprocate by exhibiting at RV…

Read Release
PR Contact Julie Atherton Jam Media Collective (415) 839-7546 Julie@jamcollective.net